We grow Digital Brands by strengthening your online profile, making them noticeable and important. Our Expertise and Experience equip us to balance both attracting and acquiring new customers along with retaining existing customers.

We want to make you visible throughout your customer’s online journey and hence our approach to Digital Marketing consists of SEO, PPC, Social and Content Marketing.

Customers Journey in Digital Marketing



Elements of Customer
Acquisition

Search Engine Optimisation

Search Engine Optimisation (SEO) is a process of attaining high ranking in organic search results. These high rankings are attained by adjusting on-site elements along with by writing relevant engaging content both on and off the website.

Pay Per Click

Pay Per Click (PPC) is paid marketing which involves bidding for a particular position on Search Engines and its affiliated network sites. A thorough research is done before running a PPC campaign and you pay only for clicks happened on your advertisement.

Social

Soical is playing an important role in building brands online profile and presence. Sharing engaging content and responding to brands feedback helps in acquiring, retaining customers and gaining followers.

Referral

Referral is nothing but word of mouth but in the digital space. Referrals are playing an important role in acquiring new customers through social media and affiliate schemes.

Direct Marketing

Direct Digital Marketing as we all know of marketing done via emails, subscriptions, mailing lists, micro sites and promotional videos.

Offline

Creating awareness through traditional mediums like TV, Radio, Print Advertising.

Our Approach

1


Research

2


Planning

3


Preparation

4


Conversion

5


Analysis

6


Increasing Conversion

Umbrella Technologies works with you to ensure your customers see your brand in right direction.

You decide on our involvement in the process of improving customer acquisition. It can be minimum or maximum as you decide. The more ability to change or tweak the elements of acquisition, the better we deliver.

SEO & PPC

PR & Social Media

Analytics

Content Strategy

Display Advertising

Campaign Delivery

Search Audits

Visitor Level Tracking

Results of Digital Marketing

1


Increased Ranking

2


Increased Traffic

3


Increased Audience Reach

4


Increased Brand Mentions

5


Increased Conversions

Clients

Just a few forward thinking clients that we have worked with